Paid Media
Pay-per-click (PPC) Target people as they search for the services and products you provide as they look for them. Inbound marketing is a less intrusive form of marketing. Serving your adverts only when people need them.
Paid media breakdown
Google ads
Working with B2C & B2B organisations that want to drive targetted traffic to their site. Inbound marketing targets people looking for your products.
Analytics
A thorough analysis helps you understand how your paid ad campaign did and ways you can improve it.
Paid account audits
Assesses the performance of your advertising strategy by looking at the performance, cost, and returns of your ad campaigns
Advice on creative
We’ll put forward ideas on how to improve your campaign assets.
Budget forecasting
Make a well-informed prediction of what impact different scenarios might have on your performance marketing campaigns.
Regular 1-2-1s
Dependent upon requirements we’ll organise regular 1-2-1s to communicate how your campaign is being managed.
Unlock Superior ROI with Expert Ad Management
Maximize your return on investment with our professional advertising services. We work with Google pay-per-click campaigns, all backed by robust organic search and web support.
Our team of experts will optimise your campaigns to ensure you get the best results. If you already have campaigns running 80% of the time we find ways to improve effciency. Ready to take your advertising to the next level?
Call us now at 0121 8203659 for a personal consultation and discover how we can help you achieve your PPC goals.
Step 1 – Audit
We’ll need access to your Google PPC account. Running through the account we can see if some immediate gains can be made.
Step 2 – Discovery
Delivering the findings back to you, we’ll discuss KPIs so we can track the campaign progress. We’ll discuss assets and what ads will be run.
Step 3 – Costings
Based on the budget, upcoming promos, how many calls and reports required we’ll work out a monthly retainer and how your resource is best spent.
Step 4 – Create & Deliver
Once content has been provided, well create the assets. Drawn up, signed-off and then delivered with follow up reporting at regular times.
FAQs
How long does it take to audit our campaign?
Generally speaking it takes around a half day. It depends on how complex your strategy is and the number of campaigns you are running.
What format does artwork need to be provided in?
Assets need to be provided in 4×5, 4×4, and 9×16 ratios. We can help decipher platform requirements.
Is there a minimum budget you work with?
For Google Ads we look to work with organisations with a £1k ad spend budget per month.
Do you do organic content strategies?
SEO is a core digital offering. We’ve being doing SEO right from the start when it became a thing. You can read more here: SEO. Ideally your budget should be at least £1200k per month.
Do you offer an eCommerce solution?
We certainly do. We use Woocommerce primarily but we have done bespoke builds for people when they needed something more specific.
Woocommerce can connect directly to your PayPal and/or Stripe account, and accepts a wide variety of payment methods.